COURSE CODE: 7001
T Level in Marketing

COURSE DESIGNED FOR
T Levels
CERTIFICATE / LEVEL
Level 3
START DATE
01-Sep-2025
DURATION
2 Years
COURSE FEE
Free
LOCATION
Shipley College
STUDY TYPE
T Levels
DELIVERY TYPE
Class contact
CLASS TIME
Various - Various
CLASS DAY
Various
WHY CHOOSE THIS COURSE
The T Level Technical Qualification in Marketing will start in September 2025.
T Levels will combine classroom theory and practical learning, and are made up of the following:
• Technical Qualification: the substantial component of your course.
• Industry placement: of at least 315 hours (approximately 45 days) with an employer to make sure you have
authentic experience of the workplace.
The Technical Qualification (TQ) is the main classroom-based element of the T Level. During your two-year course, you
will learn the core knowledge that underpins the sector, and you will also develop occupationally specific skills that
will allow you to enter skilled employment within a specific occupation. Marketing is a multifaceted practice that involves understanding, communicating, and delivering value to customers.
It encompasses strategies, techniques, and activities used to promote products, services, or brands, aiming to attract,
engage, and retain customers while ultimately driving sales and fostering brand loyalty. It involves market research,
segmentation, targeting, positioning, and the use of various channels like advertising, social media, content creation
and more to reach and influence the intended audience.
Studying marketing equips you with valuable skills like critical thinking, communication, and creativity. It helps you
understand consumer behaviour, market trends, and branding strategies, making it beneficial in various careers, from
business to entrepreneurship and creative digital.
T Levels will combine classroom theory and practical learning, and are made up of the following:
• Technical Qualification: the substantial component of your course.
• Industry placement: of at least 315 hours (approximately 45 days) with an employer to make sure you have
authentic experience of the workplace.
The Technical Qualification (TQ) is the main classroom-based element of the T Level. During your two-year course, you
will learn the core knowledge that underpins the sector, and you will also develop occupationally specific skills that
will allow you to enter skilled employment within a specific occupation. Marketing is a multifaceted practice that involves understanding, communicating, and delivering value to customers.
It encompasses strategies, techniques, and activities used to promote products, services, or brands, aiming to attract,
engage, and retain customers while ultimately driving sales and fostering brand loyalty. It involves market research,
segmentation, targeting, positioning, and the use of various channels like advertising, social media, content creation
and more to reach and influence the intended audience.
Studying marketing equips you with valuable skills like critical thinking, communication, and creativity. It helps you
understand consumer behaviour, market trends, and branding strategies, making it beneficial in various careers, from
business to entrepreneurship and creative digital.